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Category Archives: Fashion

The Charmans (Family Photography) @ Ocean View Park, Santa Cruz

This was a fun photo shoot with multiple families at Ocean View Park in Santa Cruz. It’s got great views of the boardwalk and ocean (as its name states), and lots of great locations around the park to shoot. Since we were a pretty large group, we didn’t walk around as much as I would […]

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San Francisco Shirt Company Models @ Intero Event, Fairmont Hotel (Event Photography)

I do a lot of work for Franco Uomo and San Francisco Shirt Company – both high-end clothing designers with stores in Santana Row. Angelina, the manager at SF Shirt Co., was involved with a cocktail party fashion show preceding Intero’s 8th Annual Achievement Awards at The Fairmont Hotel, San Jose. Wow that was a […]

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San Francisco Shirt Company Grand Opening and Fashion Show (Event Photography)

My friends at Franco Uomo just opened their new business at Santana Row – and it’s called San Francisco Shirt Company. It’s high-end, fashionable, and mostly for the ladies. I took some interiors and details of the store last week, and today was the official grand opening, replete with a red carpet fashion show (models […]

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BRIM Grand Opening / Fashion Show (Event Photography)

My good friend Joelle Cruz and wife Ana just held their grand opening event at their new boutique hat store named BRIM. It’s located in the Town and Country Shopping Center at the corner of Embarcadero and El Camino in Palo Alto, CA. This event was catered (awesome desserts by Mason Cookery), with a fashion […]

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Franco Uomo Clothing Details

One of the defining characteristics of Franco Uomo’s fine men’s clothing is the material used to make it. The colors, the subtle (and not so subtle) patterns, and most especially the luxurious texture. All these elements combine to create truly unique garments that keep discerning clients coming back time and again. We wanted to have […]

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Franco Uomo Fashion @ Santana Row (Men’s Clothing)

Franco has a bunch of new clothes to show off, and since he’s already located at beautiful Santana Row, it stands to reason that we’d do our fashion shoot here. Every alley is a gem, with beautiful textured wood and vibrant paint. It’s tough to take a bad photo with all the wonderful backdrops to […]

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In Her Shoes (Local Biz)

I’m not really into wearing women’s shoes, but if I were, I couldn’t go wrong at In Her Shoes, located in the Town & Country Shopping Center in Palo Alto. The thing that makes this place unique, aside from the fashionable high heels, jewelry and other accessories, is that all the profits go to The […]

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Santana Row Posters for Franco Uomo (Men’s Fashion)

Franco asked me to design some posters to advertise his men’s clothing clothing store – the posters (approximately 24″ x 27″) will be displayed around Santana Row on self-supporting metal stands at strategic locations. I’m leaning towards the single-photo versions as they are more direct and eye-catching to the casual shopper. I kept the design […]

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Fashionable Gift Cards (Design + Photography)

I love Franco Uomo’s clothing. From an aesthetic standpoint, it’s damn sharp, damn sexy-looking men’s clothing. From a design perspective, it’s colorful, contrasty, and accented in the right places. After our successful fashion shoot at Santana Row a couple weeks ago, Franco and his store manager Angelina came to me with a design challenge. They […]

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Just Give Me “Blue Steel” Already… (Fashion)

I met with critically-acclaimed clothing designer Franco Uomo at his Santana Row location to shoot some of his creations on our model, Jason. The store manager, Angelina Haole, was indispensable as she dragged the rolling clothes hanger up and down the alleys of Santana Row, all the while providing constructive creative input. Franco whisked in […]

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Watercourse Way Fashion Shoot

Many thanks to everyone involved in this last-minute Wave Magazine cover photo shoot! Dorian at Watercourse Way Bath House (http://www.watercourseway.com) in Palo Alto opened the doors to their business for three hours today, and with only 24 hours notice! We had the choice of two rooms, we took the bigger one with more natural light, […]

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